maria_horn.jpg)
Swarovski Optik
Design
Rebrand
Objective: Rebrand for SWAROVSKI OPTIK line of optical instruments. This brand of optic instruments needed an update that appeals to environmentalists and hunter aficionados alike. The concept was to create a brand that communicated the beauty and respect of nature while also providing a canvas for product specifications.
Responsibilities: Logo Rebrand and visual language inclusive of type, color, and photography.
